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Executive MBA (EMBA) in Global Leadership

Why this program is needed
It is imperative that the leadership and management teams of virtually every medium to large company must collectively recognize that they are managing their organization in a complex global network of suppliers, competitors, partners and customers - with all of the threats and opportunities entailed. In our view, this global context is not to be feared. Rather, it must be embraced, and our leadership and management teams must be educated and prepared accordingly.

For whom this program is designed
Our Executive MBA with a focus on Global Leadership is designed for advanced-career professionals and managers of medium to large sized companies who aspire to lead their companies towards much higher performance in their global networks. It begins with coverage of fundamental management essentials such as financial, analytical and decision-making skills, and knowledge of an organization's core functions and interactions. But the program goes much further than that. Its core focus is on leadership techniques, especially Collaborative Leadership in the complex cross-boundary global context, both within the company and between companies.

A brief program description
Our goal is to prepare advanced-career professionals and managers for senior managerial positions, and to prepare them for success in those positions, all without interrupting their career momentum. To accomplish our educational goal we employ a variety of educational tools and techniques, including some of the most advanced online teaching and learning applications available, and a carefully designed suite of courses delivered in a focused and flexible schedule.

There are thirteen courses: seven foundation courses, five specialization courses including one elective, and one integration project (see Curriculum below). Selected courses are completed either in a seven-week fixed-agenda format, a short high-intensity format, or a self-paced format.

To maximize the global learning experience throughout the program our students will participate in "live" seminars and/or conferences with experienced leaders from global organizations. Our students and faculty are not limited by geographical boundaries, providing a new educational experience that allows learners to think with a global perspective while working on case studies and projects with other colleagues from around the world.

The program is also designed to integrate knowledge across subject areas. Students keep a journal/portfolio throughout their program, accumulating projects and assignments as they progress through the program and using this prior work as resource material for their final project. There are also specific portfolio activities and assignments throughout the program where students are asked to combine or compare knowledge across courses.

Individuals who wish to apply to the Executive MBA in Global Leadership will have an undergraduate degree and five years of work experience including two years in management. For further information about the application process, please see the University of Fredericton EMBA Admissions and Application Procedures.

Program Curriculum (45 credits)


Level A - Foundation Courses (24 credit hours):
EMBA 499 Orientation
EMBA 602The Global Economic Environment (3 cr.)
EMBA 603Strategic Marketing Planning (3 cr.)
EMBA 604Corporate Governance, Strategy and Structure (3 cr.)
EMBA 605Accounting and Finance for Decision-Makers (6 cr.)
EMBA 606Strategic Operations Planning (3 cr.)
EMBA 608Strategic Information Systems Planning (3 cr.)
EMBA 650Strategic Human Resource Planning (3 cr.)


Level B - Global Leadership (10 credit hours):
EMBA 710 Theories of Leadership (3 cr.)
EMBA 720 Leadership Values and Ethics (3 cr.)
EMBA 730 Seminars - the Practice of Global Leadership (1 cr.)
EMBA 780 Global Strategy (3 cr.)


Plus one Elective (3 credit hours):
EMBA 724 Global Change (3 cr.)
EMBA 790 Directed Readings (3 cr.)
EMBA 791 Case Study (3 cr.)


Level C - Integration (8 credit hours):
EMBA 898 Integration Project (8 cr.)

Course Descriptions

Level A Foundation Courses

Course Code(s): EMBA 499
Course Name: Orientation
Course Weight: 0 credits
Course Description
The purpose of this course is to provide students with an introduction to its online collaborative learning environment and course delivery methods.

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Course Code(s): EMBA 602
Course Name: The Global Economic Environment: Apply economic reasoning to business leadership concerns
Course Weight: 3 credits
Course Description
Systematic understanding of the internal and external economic environments of an organization, and the ability to analyze them as a basis for sound decisions, are core pre-requisites of sound leadership. This course reviews basic macro and micro-economic concepts (e.g. supply and demand, elasticity, production function, competitive environments, pricing, etc.), and illustrates their impact on decision making and strategy formulation. Students will learn how to think through economic challenges and opportunities presented to their organization.

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Course Code(s): EMBA 603
Course Name: Strategic Marketing Planning: Better define and implement effective marketing strategies
Course Weight: 3 credits
Course Description
This course focuses on the strategic marketing planning process from the perspective of two key roles in the organization, i.e., the Chief Marketing Officer (CMO) and the Brand (or Product) Manager. Leaning heavily on external and internal analyses and the CEO 's strategic guidance, we examine how these managers refine the company's long-term go-to-market strategy, at both the corporate level and the product level. We also briefly examine which leading edge digital applications are most useful with respect to intelligence gathering, analysis, decision-making and/or implementation.

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Course Code(s): EMBA 604
Course Name: Corporate Governance, Strategy and Structure: Better understand an organization 's superstructure, its visioning, its corresponding form
Course Weight: 3 credits
Course Description
This course examines an organization 's top-level constitution and processes, i.e., how its Board of Directors is selected by, and interacts with, its owners; how the Board appoints, and interacts with, the senior management team; how the Board and senior management team jointly determine the strategic direction of the organization; and finally, how the organization itself may be structured to most effectively and efficiently accomplish the strategic directive.

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Course Code(s): EMBA 605
Course Name: Accounting and Finance for Decision-Makers: Become more competent in the understanding and use of accounting and financial information
Course Weight: 6 credits
Course Description
Financial accounting information is directed at external stakeholders, whereas managerial accounting information is specifically generated for decision-making activities within the firm. The purpose of this course is to increase familiarity with both types of accounting so that the student will be able to interpret accounting information and financial statements. Students will understand the relevance and meaning of accounting and financial data, and they will learn how to read, understand, and use fundamental accounting information documents (e.g. annual reports, balance sheets, profit and loss (P&L) statements, cash flow analyses, etc.).

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Course Code(s): EMBA 606
Course Name: Strategic Operations Planning: Better define and implement effective operations strategies
Course Weight: 3 credits
Course Description
This course focuses on the operational planning process from the perspective of the Chief Operating Officer (COO). Leaning heavily on external and internal analyses and the CEO 's strategic guidance, we examine how the COO develops the company's long-term operations strategy, comprising decisions about supply-chain logistics, production, customer service, quality assurance (QA), distribution and field support. We also briefly examine which leading edge digital applications are most useful with respect to intelligence gathering, analysis, decision-making and/or implementation.

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Course Code(s): EMBA 608
Course Name: Strategic Information Systems Planning: Enhance performance with comprehensive, effective and efficient management information systems
Course Weight: 3 credits
Course Description
In today 's 24/7 global operating environment, the possession of sufficient and correct information about the relevant external and internal environments, obtained and circulated to the right decision-makers in a timely fashion, can spell the difference between success and failure. This course introduces the main concepts of management information systems (MIS), examines how the design of MIS can affect the performance of an organization, and explores the process of Information systems planning from the perspective of the CIO.

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Course Code(s): EMBA 650
Course Name: Strategic Human Resource Planning: Develop world-ready personnel and build change-ready organizations
Course Weight: 3 credits
Course Description
In today 's global context the rate of change is accelerating, and personnel have to be world-ready, and organizations have to be change-ready. This course examines the human resource recruiting and development function and the organizational design function within a global and organizational lifecycle perspective, emphasizing how personnel and designs must change as projects and divisions evolve. This dynamic approach to organizational development prepares students to diagnose mismatches between existing personnel and designs versus changing demands, and to develop personnel and designs to accommodate new realities.

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Level B Global Leadership Courses

Course Code(s): EMBA 710
Course Name: Theories of Leadership: Build foundational knowledge about leadership concepts
Course Weight: 3 credits
Course Description
This course gives students the foundational knowledge they need to critically assess leadership concepts and their utility. Students survey the leadership theories of key thinkers and practitioners in the field, learning about the empirical, theoretical and pragmatic strengths and limitations of each approach. Through case studies and exercises, students develop an understanding of organizational leadership. They will also learn a comprehensive set of leadership practices that will have immediate value for application at work.

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Course Code(s): EMBA 720
Course Name: Leadership Values and Ethics: Exhibit values and make ethical choices which enhance stakeholder trust
Course Weight: 3 credits
Course Description
Organizational leaders convey values and ethics that affect public trust, stakeholder trust, and trust within the organizational team. This course teaches students how to enhance this value-laden ethical capital. Classic moral philosophies are reviewed, and we explore their application to cases in community relations, environmentalism, marketing, operations, accounting, information technology and human resource management. Learners will gain an enhanced understanding for and respect of the different managerial values of their colleagues, and concepts for analyzing ethical issues.

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Course Code(s): EMBA 730
Course Name: Seminars - The Practice of Global Leadership: Learn from senior leaders and experts
Course Weight: 1 credit
Course Description
This course offers a series of interactive conferences featuring senior business leaders and management experts from diverse fields. Students have the opportunity to question guest speakers and discuss leadership issues with them. The result will be practical leadership lessons that students can apply in their own managerial contexts. These seminars are held throughout the program, typically on the week-long breaks between other courses. Students must participate in at least eight (8) such conferences to obtain this credit.

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Course Code(s): EMBA 780
Course Name: Global Strategy: Lead organizations to greater accomplishment and competitive success
Course Weight: 3 credits
Course Description
This course makes use of cases, lectures and assignments to help students identify and understand the operating and competitive environment of an organization, to use this information to define its strategy and market positioning, and to implement by reorganizing its resources, its competitive ability, and its operating efficiency. We 'll also examine issues related to the collaborative management of relationships with global alliance partners that become essential for implementing a successful global strategy.

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Level B Elective Courses:

Course Code(s): EMBA 724
Course Name: Global Change: When global forces command change, how is the necessary change defined, embraced and successfully implemented?
Course Weight: 3 credits
Course Description
We know that global forces require organizations to continually renew themselves, with significant new products or services, new markets, new operational processes, new organizational structures. Drawing from the Innovation and Change Management literatures, this course focuses on the leader 's ability to recognize and define such necessary changes, to marshal the necessary managerial commitment and resources, and to successfully implement the change.

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Course Code(s): EMBA 790
Course Name: Directed Readings: Research and synthesize your choice of global leadership subtopic
Course Weight: 3 credits
Course Description
This course provides an opportunity for a student to explore a global leadership subtopic of high personal interest. Under the supervision and direction of a faculty member, the student will conduct a survey of the pertinent trade and academic literature, and compile the findings of the review in a structured written report. At a minimum, the report 's summary will represent a set of "best global leadership practices"; in exceptional cases, the report might have the potential to be presented and/or published in a recognized conference proceedings.

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Course Code(s): EMBA 791
Course Name: Case Study: Research and write up a global leadership decision, as an article or case for classroom discussion
Course Weight: 3 credits
Course Description
This course provides an opportunity for a student to explore a real and specific global leadership situation and decision. Under the supervision and direction of a faculty member, the student will conduct secondary research of the situation, decision and outcome within the pertinent trade literature, supplement the secondary findings with primary research interviews with the individuals involved, and compile the findings of the case study in an article suitable for a trade magazine or recognized conference proceedings, or as a Harvard-style case for classroom discussion.

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Level C Integration (8 credits):

Course Code(s): EMBA 898
Course Name: Integration Project: Integrate your educational journey through the EMBA with a major applied project
Course Weight: 8 credits
Course Description
The Integration Project is a capstone course involving student teams and business organizations. Under the supervision of faculty members, teams (of 3 or 4 students) will approach and establish a formal project relationship with an existing business organization to: 1) identify a global issue that the organization wants to be analyzed and/or resolved; 2) design and execute a study/project which involve the integration and synthesis of relevant knowledge acquired in the EMBA program; 3) draft a report presenting their analysis and conclusions; and 4) present its final report to the participating business organization. Feedback from the client organization will be incorporated into the students' final grades.

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